The Canadian Soccer Association and Umbro Canada hosted a special event in Toronto on 2 February 2012 with members of Canada’s National Teams, corporate partners and media to kick-off the 2012 season – the Association’s centennial year. The highlight of the night was the official unveiling of the 2012 Umbro kit that will be worn by Canada's national teams as of late February this year.
Canada's men's and women's national teams will wear the new Umbro kit on back-to-back nights on 28 and 29 February. Canada's women's national team will wear the new Umbro kit on 28 February against Scotland in the 2012 Cyprus Women's Cup in Larnaka, Cyprus; Canada's men's national team will wear the new Umbro kit one night later on 29 February against Armenia in an away Men's International Friendly match.
"In this our Centennial year, the Canadian Soccer Association would like to congratulate Umbro on the launch of the official team kit for Canada's National Teams," said Peter Montopoli, Canadian Soccer Association General Secretary. "The engagement of Canadian soccer supporters to define the look and feel of what Canada will wear on the pitch is another indication of the tremendous interest and pride that Canadians have for the beautiful game in this country."
The new jersey epitomizes Umbro's ability to have its past inspire the future with sophisticated styling and modern fabric technology. The main body of the shirt is crafted from an innovative material that manages moisture to keep the players cool on the field. Umbro's tailoring and smart styling is predominant in this shirt with subtle contrast details on the neckline and shoulders. The neck taping and call out on the right hip feature a sound wave graphic of fans singing Canada's national anthem. Umbro has captured the passion of the fans in a unique way celebrating the special relationship between Canadian supporters and players.
"We have created a kit that is smart, sophisticated and insightful," said Gerald Woodman, President of Umbro Canada. "By combining leading-edge fabrics, a crisp, clean design aesthetic and clever fan-inspired elements, we have raised the expectations and deepened the meaning around Canadian kit design.
"Our rich tailoring heritage has informed this modern kit. We have also added an Anthem jacket for our athletes, which takes the visual impact on the field to a whole new level. We felt it was important to recognise one of the most important and inspiring elements for the players - the Anthem - with this brilliantly-crafted garment."
No comments:
Post a Comment